The Importance of Data Security and Privacy Protection

As companies embrace remote access, bring-your-own-device (BYOD), the Internet of Things and other technologies, it becomes increasingly hard to keep data private. Data storage and management requires a robust infrastructure security controls, monitoring, and policies that are carefully thought-out. Enterprises may also have to comply with a variety of privacy laws at various levels, such as those imposed by government, industry, and regions. This can make achieving data privacy difficult and requires regular assessments of risk and updates.

Individuals are in control of the way their personal information is stored, collected, and used. It aids companies in building trust, keep ethical behavior and drive innovation whilst preserving the individual’s autonomy. Data privacy is crucial for protecting personal information, establishing trust, and ensuring compliance with laws and regulations, maintaining business continuity and preventing cyberattacks that threaten the bottom line.

Data security protects sensitive data against unauthorized access, loss or theft over the course of its life. Data security entails processes and techniques such as encryption, hashing and tokenization to safeguard data both at rest and while it is in motion. It also includes authentication and authorization processes that check a person’s identity to determine if they are able to access data. For instance using multi-factor authentication, it can ensure that only authorized personnel can access your business’s sensitive data. The encryption also makes it impossible for malicious actors to read confidential files. This can lower the likelihood of a data security breach and protect confidential communications, intellectual property or adversely affect data analytics. Despite its importance to businesses, they often underestimate the complexity of data security and don’t invest enough resources into it.

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